ATN ACADEMY

 DIGITAL MARKETING MCQ COURTESY-GOOGLE Question 1 What's the biggest challenge for most businesses when going online? A Planning a budget B Developing a plan C Optimising a website D Defining a customer base ANSWER-B Developing a plan Question 2 When planning your website, what is one of the key things you should consider? A The order your products will appear on the site B What you want your customers to do on the site C How customers will interact with the site D What your customers want to see on the site ANSWER-B What you want your customers to do on the site   Question 3 When you're building a business website, what purpose does a server have? A It manages your website B It hosts your website C It promotes your website D It secures your website ANSWER-B It hosts your website Question 4 Which are the first steps you should consider when constructing an online business strategy? A Understand the target audience B Change your mission statement to match the goals C Create goa...

 मिड टर्म परीक्षा संबंधी कार्यक्रम यहां देखें

  DIGITAL/ONLINE PAYMENT METHODS SUBJECT- DIGITAL MARKETING ************************************************* The Digital India programme is a flagship programme of the Government of India with a vision to transform India into a digitally empowered society and knowledge economy. “Faceless, Paperless, Cashless” is one of professed role of Digital India. As part of promoting cashless transactions and converting India into less-cash society, various modes of digital payments are available. These mode are: ************************************************* 1. Banking Cards BANKING CARDS (DEBIT / CREDIT / CASH / TRAVEL / OTHERS) ************************************************* Banking Card Banking cards offer consumers more security, convenience, and control than any other payment method. The wide variety of cards available – including credit, debit and prepaid – offers enormous flexibility, as well. These cards provide 2 factor authentication for secure payments e.g secure PIN and OTP....

 MULTI-LEVEL MARKETING (MLM) *********************************************** Multi-level marketing (MLM), also called network marketing or pyramid selling, is a controversial marketing strategy for the sale of products or services in which the revenue of the MLM company is derived from a non-salaried workforce selling the company's products or services, while the earnings of the participants are derived from a pyramid-shaped or binary compensation commission system. In multi-level marketing, the compensation plan usually pays out to participants from two potential revenue streams. The first is based on a sales commission from directly selling the product or service; the second is paid out from commissions based upon the wholesale purchases made by other sellers whom the participant has recruited to also sell product. In the organizational hierarchy of MLM companies, recruited participants (as well as those whom the recruit recruits) are referred to as one's downline distributor...

 PUBLIC RELATIONS MANAGEMENT ********************************************** What Is Public Relations (PR)? ********************************************** Public relations (PR) is the set of techniques and strategies related to managing how information about an individual or company is disseminated to the public, and especially the media. Its primary goals are to disseminate important company news or events, maintain a brand image, and put a positive spin on negative events to minimize their fallout. PR may occur in the form of a company press release, news conference, interviews with journalists, social media posting, or other venues. Every individual or entity operating in the public eye faces the spread of information about them or their practices to the public. While public relations is an industry unto itself, any attempt to portray oneself in a certain way to others can be considered a form of public relations. ********************************************** KEY TAKEAWAYS *****...